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Interview: Why Chatbots Continue To Fail Us

Digital anthropologist Amber Case explains why conversational AI still has a long way to go before it meets our expectations

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Ensuring Client Satisfaction With 9 Quick-Win Banking Initiatives

PSFK’s Digital Banking Playbook, a collaboration with Microsoft, presents strategies banks can implement to keep customers satisfied and secure

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Announcing The CXI 2018 Initial Speaker Lineup

Get your tickets today and join us on May 18th in New York City for our flagship conference

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Interview: The Trends Turning Airports Into Amenities Hubs

Ty Manegold, co-founder of airport gym brand ROAM Fitness, weighs in on the travel trends pushing airports and airlines to distinguish themselves

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Op-Ed: Brands That Score On Social With Gen Z Will Win Wall Street, Too

Meredith Chase, VP of client strategy at Swift, explains what standout social media means for a brand's bottom line with the rise of Gen Z consumers

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Interview: How Chat Augments The Healthcare Experience

HealthJoy founder Justin Holland talks to PSFK about using chat interfaces to make healthcare a more human experience

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Incorporating Cloud-Based Solutions For Investment Banking

In our Digital Banking Playbook with Microsoft, PSFK examines how banks are improving efficiency and risk management with cloud technology

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6 Ways Brands Are Celebrating International Women’s Day

From a new line of Barbie dolls to a Frida Kahlo exhibition, organizations the world over are finding creative ways to engage consumers in recognizing women

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Interview: Disrupting Sustainability For Good

Wanda Weller, former director of design at Patagonia, founded a sustainable home goods company to push for transparency in organic labeling

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10 Inspiring Female Pioneers From PSFK’s PurpleList

To celebrate International Women's Day 2018, we are highlighting some of the dynamic female pioneers PSFK has worked with over the years

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Interview: Gathering Advertising Insights On City Streets

Kobi Wu, founder and CEO of VisuWall, discusses the tech enabling advertisers to track impressions in the real world

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Top 5 Brand Activations To Look Out For At SXSW

PSFK highlights our favorite brand activations that we've seen so far, to help SXSW 2018 attendees sort through the noise

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Interview: When Chat Works Best As Brand Interface

Betaworks VC Peter Rojas shares his perspective on where and why chat has found success as a medium for brands to interact with consumers

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Retail Column: Why Retailers Should Never Forget Common Sense Principles

Retail columnist Winston Wright discusses the power of common sense principles in brick-and-mortar success

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Interview: Engineering Seamless Experiences For Physical Retail

John Miller, CEO of Cali Group, talks about developing retail tech, like robotics and facial recognition, to reduce friction in the customer experience

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How AI Helps Banks Deal With Volatile Markets

AI is providing banks with tools to give clients quicker and more effective insights, as seen in a scenario from PSFK’s Digital Banking Playbook

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3 Entertainment Activations Immersing Consumers In Sci-Fi

PSFK takes a look at some of the ways the entertainment industry is hooking us in using elaborate advertising and branding

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Interview: Exploring Voice-Enabled Tech In Brick-And-Mortar Retail

Shopper media and innovation expert Ethan Goodman discusses piloting a voice assistant to help shoppers choose whiskey in a NYC wine and spirits store

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Interview: Reinventing Luxury For The Modern Consumer

Adam Pritzker, founder and CEO of Assembled Brands, shares his insights on building consumer-focused brands before taking the stage at our CXI 2018 conference

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4 Tech-Enabled Strategies For Better Investment Banking

Strategies from PSFK’s Digital Banking Playbook, a collaboration with Microsoft, guide investment banking firms through data-based upgrades

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